Program Goals

The goals of the ECOM program are: 1) to expand enrollment by providing e-commerce skills to business majors and online business skills to technical majors in other fields, 2) develop more specific course content to meet the needs of students with entrepreneurial objectives by providing more practical skill sets.

Program Description

E-Commerce courses provide online education for entrepreneurs, individuals seeking positions in the new world of online business and for employees of companies needing specific skills to assist their companies in making the transition to the New Economy. All E-Commerce courses are online, Internet based and modular to fit the needs of students in today's market.

Most E-Commerce curriculum courses are offered in single credit hour modules. The courses provide an introduction to the technology and historical development of transactional services on data networks, an understanding of the elements of e-commerce and e-business operations, an introduction to direct personalized marketing on the Internet, and an introduction to the role of back office operations such as accounting, inventory control, and customer service in the e-business environment.

Analysis

There were no E-Commerce concentrators and no completers in 2004-05; therefore, Perkins III Program Core Indicators Report could not be generated.

The E-Commerce program is currently being evaluated.